Portfolio of Margus Tamm

Arvo Pärt Festival

Promotional design for a festival dedicated to the 75th jubilee of Estonian-born composer Arvo Pärt.

Design goal was to reflect the composer's popular omnipresence while avoiding the pathetic. It may though not be a complete surprise that design became controversial and earned the condemnation from the Estonian government, Parliament and Coca-Cola Company amongst others. Posters and banners were later replaced with new neutral designs.